Extra Credit

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Across
  1. 2. The total number of product lines and individual products or services offered by a company
  2. 5. where is the great barrier reef located
  3. 9. what is the most expensive car in the world
  4. 10. modifications or improvements made to the Products which improve performance of such Products.
  5. 11. a symbol, word, or words legally registered or established by use as representing a company or product.
  6. 13. what was the first NFL team
  7. 15. which city is considered the motor city
  8. 18. who is the Buffalo Bills quarterback
  9. 20. which city is the city of fountains
Down
  1. 1. a product pricing strategy by which a firm charges the highest initial price that customers will pay and then lowers it over time.
  2. 3. who is 2nd for most homeruns
  3. 4. a group of related products all marketed under a single brand name that is sold by the same company.
  4. 6. athletes, particularly high school players, targeted for drafting or signing by teams at the college level
  5. 7. the act of leasing a brand name to another company.
  6. 8. is the length of time from a product first being introduced to consumers until it is removed from the market
  7. 12. is the strategy of placing an established product's brand name on a new product that is in the same category
  8. 14. which country has the state capital of Jeneau
  9. 16. who won the 2022 NCAA Mens Basketball Championship
  10. 17. who won the 2015 AL Wild Card Game
  11. 19. an intangible marketing or business concept that helps people identify a company, product, or individual.