Fashion Marketing

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Across
  1. 5. Window display is an example of this type of merchandising
  2. 7. Term for a waistline that runs along the hips
  3. 9. Fibers made entirely of chemicals
  4. 11. Type of fabric made from pineapple leaves
  5. 14. Term to describe the shortest length of a skirt or dress
  6. 15. Lifestyle, hobbies, interest of a target market
  7. 18. Store that has really impressive window displays
  8. 19. Age, gender, income of a target market
  9. 22. Smallest unit of a textile fabric
  10. 23. augmented reality
Down
  1. 1. What brand used summer innertubes in their SS23 runway line
  2. 2. Company that does color forecasting
  3. 3. texture or feel of a fabric
  4. 4. Where a target market lives
  5. 5. One of the leading fashion magazines
  6. 6. High-end brand that is known for its tartan pattern
  7. 8. Instructions sent to a store to guide associates how to arrange merchandise and in-store displays
  8. 10. Characterizes a material's color resistance to fading or running
  9. 11. One of the 4 P's of marketing; Advertising
  10. 12. Jacket or blazer with 2 sets of buttons
  11. 13. What brand took inspiration from their 1947 "New Look" collection for the AW23 runway line
  12. 16. Type of turtleneck that does not fold over
  13. 17. "T" in SWOT analysis
  14. 20. artificial intelligence
  15. 21. Natural fiber