FFSS VOL2 DEFINE

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Across
  1. 4. CUSTOMER segmentation is the practice of dividing a CUSTOMER base into groups of individuals that are similar in specific ways relevant to marketing, such as age, gender, interests and spending habits.
  2. 5. The specific, prescribed, or official course or means of communication
  3. 6. The essential activities in executing a company's value proposition
  4. 7. A source of supply or support: necessary to CREATE VALUE for the CUSTOMER.
  5. 10. An non-fair state,nonconforming circumstance, opportunity, or means specially favorable to SUCCESS.
Down
  1. 1. A method that a company, organization, or individual uses to collect money
  2. 2. A member of a partnership especially in a business
  3. 3. Something that is used or done to deal with an end a problem: something that solves a CUSTOMER's problem
  4. 4. Something that is difficult to deal with: something that is a source of worry, etc.
  5. 5. The types and relative proportions of fixed and variable COSTS that a business incurs.
  6. 8. A imagine as a future possibility; visualize the results of achievement.
  7. 9. An innovation, service, or feature intended to make a company or product attractive to CUSTOMERS.