Across
- 4. term for plenitude.
- 5. state of being prosperous.
- 7. quality of being attractive in a sexual way.
- 9. the case that using the product means the consumer is better/smarter/richer than everyone else.
- 11. in reference to an activity, cause, etc. that is currently fashionable or popular and attracting increasing support.
- 13. a marketing strategy that uses a celebrity's fame and image to promote a brand or product
Down
- 1. to be touched or grasped; not having a physical presence.
- 2. unnecessarily or excessively large amount or number of something.
- 3. of interest, enthusiasm, or concern.
- 6. or strict in manner, attitude, or appearance.
- 8. or daring feat.
- 9. amount of something.
- 10. an emotional manipulation that is often used to win an argument using feelings and emotion rather than logic
- 12. very large quantity of something.