Across
- 1. the chance of having a negative impact on business
- 3. a very important objective when starting up a business
- 5. a person who can influence business activities of a business
- 9. the monetary value of total amount of products/ services sold
- 10. a characteristic of an entrepreneur
- 11. a type of long term financial source
Down
- 2. a situation when businesses do not have enough cash to support business activities
- 4. a situation which the cost equals the revenue
- 6. an element of marketing mix
- 7. the action of dividing customers into groups according to their characteristics
- 8. a type of primary research method by observing and recording what customers do