Across
- 2. life or situation
- 4. emotions like happiness, fear, or guilt, to
- 7. To give someone the power, confidence,
- 8. A decision by consumers to stop buying a
- 10. Gross Domestic Product
- 11. Effect- The idea that people do something
- 13. An advertising technique where a person,
- 15. Who you are as a person or as part of a
- 16. to show a product is practical and good
- 18. The activities a business uses to promote
- 20. An economic theory that links prosperity
- 23. people’s decisions.
- 25. Folks Appeal- A marketing technique that
- 26. or service as a way to bring about change.
Down
- 1. A person’s or group’s point of view,
- 2. consumer demand for goods and services.
- 3. make a product seem more effective or
- 5. people
- 6. or service
- 9. a celebrity or satisfied customer, recommends a
- 12. by their experiences, culture, values, and
- 14. Appeal- An advertising technique that
- 17. sell products or services to consumers
- 19. statistics, scientific language, data, or experts
- 21. authority to make decisions and take control of
- 22. because others are doing it
- 24. Appeal- A marketing technique that uses