Across
- 3. A sales technique in which the salesperson suggests a higher priced product than the one originally requested by the customer
- 5. A customer’s choice to purchase a product
- 8. A customer’s motivation for purchasing a product that is based on feelings
Down
- 1. A sales technique in which the salesperson suggests a lower priced product than the one originally requested by the customer
- 2. An advantage customers receive from using a product
- 4. Something required or essential that is lacking
- 6. buying reason based on thinking or logic
- 7. A fact about or characteristic of the product