Across
- 3. Music that accompanies commercials
- 6. TV technology that lets you show different ads to different audience segments
- 7. Plan for communicating an ad to best effect
- 9. Describes a person who is easily influenced
Down
- 1. Customers who might possibly buy your product
- 2. branded sponsorship credits appearing during a sponsored programme
- 4. The different segments of the broadcast day
- 5. Information on users’ experience with the ad
- 8. Descriptive general heading that identifies an ad