Across
- 4. A large data set that can be subjected to computational analysis to reveal patterns and trends
- 5. A private network that allows insiders and outsiders to share information securely
- 6. A market that has yet to be discovered
Down
- 1. A type of data which gives exact answers to a given research problem
- 2. A _________ of global market research is to recognize and respond to the important national differences that influence the way information can be obtained
- 3. A type of research that could help describe the social and cultural contexts of consumer behavior