Across
- 4. buying existing companies
- 6. result of longer payback than expected
- 12. heavily influence marketing mix decisions
- 15. new venture outside home country
- 16. parties mutually sharing patents
- 17. joint venture to raise capital
- 18. strategic coalition to organizations
Down
- 1. risks in environmental stability
- 2. external environment criteria regarding government
- 3. slowly fading in the market
- 5. pertains to company assets
- 7. key influence of a company in choosing entry modes
- 8. arrangement with a local firm to manufacture or assemble
- 9. right to use trademarks and business models
- 10. refers to distribution systems
- 11. contractual transaction to offer some propriety assets
- 13. a deal to unite
- 14. instability in the environment
- 16. exporting known as piggyback