Across
- 2. – A limited-time Halloween sale is an example of this promotion type.
- 3. – The scary total of what a company owns and owes is shown on a balance ___.
- 4. – (Starts at 2-Down, crosses SLOGAN at S, TARGET at A, etc.)
- 7. – When stores decorate with pumpkins to attract buyers, they’re using visual ___.
- 10. – When the price is lowered to lure customers — a discount ___.
- 11. – A catchy phrase that haunts your memory — used in advertising.
- 12. – The group of people a business aims to reach — their ___ market.
- 14. – The four elements of marketing: product, price, place, and ___.
Down
- 1. – The person who buys the spooky product — the consumer.
- 2. – A type of promotion where customers get free candy or samples. (Down 2)
- 5. – Social media posts that go “viral” like a Halloween curse — a form of digital ___.
- 6. – Making a product stand out from competitors — called brand ___.
- 8. – Ghostly logos and colors that make you recognize a brand instantly.
- 9. – When stores collect info on buying habits — market ___.
- 13. – What you pay for a pumpkin latte — the ___.
