Across
- 8. the techniques used by the creator of a text to try to get the audience to understand the ideology of the text
- 10. The use of signs that stand in for and take the place of something else
- 11. websites and applications that enable users to create and share content or to participate in social networking
- 12. the shaping of a text's meaning by another text. It is the interconnection between similar or related works of literature, which reflect and influence an audience's interpretation of the text
- 13. an implied meaning that's associated with a word in addition to its literal meaning. This association can be cultural or emotional
- 14. an idea that is common throughout the culture. Each culture may have completely different or similar assumption, based on the tradition, laws and people of that particular place
- 15. any commonly known public belief about a certain social group or a type of individual, based on a prior assumption
Down
- 1. a way of thinking related to something/someone who belongs to a specific society which has their formed way of living and customs
- 2. when two statements don't seem to agree with each other
- 3. a pair of related terms or concepts that are opposite in meaning. Binary opposition is the system of language and/or thought by which two theoretical opposites are strictly defined and set off against one another
- 4. the main means of mass communication (broadcasting, publishing, and the Internet) regarded collectively
- 5. the core principles and ideals upon which an entire community exists
- 6. literal or dictionary meanings of a word in contrast to its connotative or associated meanings
- 7. disproportionate weight in favour of or against an idea or thing, sometimes in a way that is closed-minded, prejudicial, or unfair
- 9. the means of communication