Instagram Terminology

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Across
  1. 2. Someone who subscribes to see your content.
  2. 5. The total number of times your content was displayed (can be higher than reach).
  3. 8. The main, scrollable area where you see posts from accounts you follow.
  4. 9. Linking another user's account to a photo or in comments.
  5. 10. Tapping the heart or double-tapping a photo (Level One engagement).
  6. 11. Message Private messages sent to individuals or groups.
  7. 13. Short-form, vertical, full-screen videos, often set to music.
  8. 16. The formula determining which posts appear in a user's feed.
  9. 17. Sharing someone else’s post to your own Story or via DM.
  10. 18. Stamping a specific location on a post.
  11. 20. Using "@username" in a caption or story to notify someone.
  12. 22. Temporary, 24-hour posts (photos or videos) displayed at the top of the app.
Down
  1. 1. Hiding old posts without deleting them.
  2. 3. Analytics tracking account performance, such as reach and engagement.
  3. 4. The 150-character description area below your profile name.
  4. 6. Hiding a user's posts or stories without unfollowing them.
  5. 7. Keeping a post in a private folder for future reference.
  6. 8. Pre-set adjustments for enhancing photo color, contrast, or frames.
  7. 12. The total number of unique users who have viewed your content.
  8. 14. A word/phrase used to categorize posts and increase discoverability.
  9. 15. Curated Stories saved to your profile beyond 24 hours.
  10. 19. Replying to a post (Level Two engagement).
  11. 21. A live-streaming feature within Stories.