Across
- 3. A market entry method where a company sells products abroad
- 5. A legally binding trade restriction imposed by one country on another
- 9. Political Economic Social and Technological analysis tool
- 11. The difference in values beliefs and customs between countries
- 12. Marketing approach that considers the entire world as one market
- 13. A strategy where the same product and marketing mix are used worldwide
- 14. Entry strategy involving cooperation with a local firm
- 15. Adapting advertising messages to local languages and symbols
- 16. Nontax restriction on international trade
Down
- 1. A group of countries that remove trade barriers among themselves
- 2. Strategy of charging different prices in different countries
- 4. The process of adapting a product to meet local market needs
- 6. The country where a company’s headquarters is located
- 7. The expansion of business activities across national borders
- 8. A tax placed on imported goods
- 10. The ability of consumers to buy goods based on income levels