Across
- 2. the person who uses a product or service
- 4. the ability to pay
- 6. a person who buys products and services
- 7. to have a need met
- 8. How we engage customers
Down
- 1. What we offer
- 3. the form needs take when influenced by society
- 5. we market to become
- 9. the place where buyers and sellers meet
- 10. A state of felt deprivation
