Across
- 2. Adding Value
- 4. Statistics that describe a population
- 6. rules put in place to ensure a company is truthful about a product
- 7. product, price, place, and promotion
- 10. change the product using cheaper substitute ingredients
- 11. contacting new customers over call or email
Down
- 1. All activities that add value to a finished product
- 3. being open and honest about a product
- 5. Acronym for, strengths, weaknesses, opportunities, and threats
- 8. faking to be environmentally friendly
- 9. Changing the offering itself