Across
- 2. An individual or group who have an interest in a business
- 3. Expansion from within the business e.g. by opening more branches and selling more products
- 5. Owned by shareholders, shares are bought and sold on the stock market, anyone over 18 can by them and the other shareholders have little or no say
- 7. Expansion by merging with or taking over another business
- 8. The proportion of total market sales by one business
- 9. Occurs when the cost per unit dencreases as the business grows e.g. bulk buying
- 11. Joining two firms from different industries
- 13. When one business sells the right to another business to trade using its name, logo and products
Down
- 1. Occurs when the cost per unit increases as the business grows e.g. communication
- 4. Communication between businesses and customers to make a customer aware of products
- 5. Owned by shareholders, shares are sold privately with the agreement of other shareholders
- 6. The amount charged to a customer for a good or service
- 10. Sells the right to trade using their business name e.g. McDonalds
- 12. Buys the right to trade using another businesses name e.g. Corner shops or Newsagents
