keep them loyal

Edit Answers
123456789101112131415161718192021
Across
  1. 3. A promise made to the consumer that a product’s purchase price will be refunded if the product is not satisfactory
  2. 6. A body of customers upon which an organization can rely for considerable repeat business
  3. 7. Individuals or businesses to whom salespeople are recommended
  4. 10. The devotion of a client to a particular business
  5. 11. Positive feelings toward a business; an advantage that a business acquires beyond the value of its products or services
  6. 13. Events where businesses display and/or demonstrate their products to build sales leads and interest
  7. 15. Unannounced telephone calls or visits by a salesperson to prospects about whom little may be known
  8. 16. Information about and contact with potential customers provided by a company, its advertising, participation in trade shows, or telephone and mail solicitation
  9. 19. A salesperson’s commitment to the client’s needs as expressed through his/her professional behavior
  10. 20. An effort to obtain business by sending promotional material to customers in the form of letters, catalogs, postcards, faxes, folders, and emails
  11. 21. The act of identifying any person or organization with the potential to buy a product and compiling that information in an organized manner for future use
Down
  1. 1. A promise made by the seller to the consumer that the seller will repair or replace a product that does not perform as expected
  2. 2. Statements outlining practices the business follows, such as warranties and maintenance contracts
  3. 4. Contacts outside the business, such as other salespeople, specialized lists and directories, and industry trade groups
  4. 5. Contacts that each individual has through his/her customers, friends, or relatives
  5. 8. The way a person looks at life
  6. 9. The determination of a customer’s satisfaction with a good or service after a sales presentation regardless of whether a sale was made
  7. 12. Promotion and publicity for a business provided by customers who tell others of their satisfaction with the business
  8. 14. Part of the selling process in which the salesperson shows the customer the benefits of a product’s features; includes sales talk and product demonstration
  9. 17. The name of an organization or individual that might be interested in a salesperson’s good or service
  10. 18. An individual’s qualities or traits and behavior