keywords from 1.4

2. when a business gives another business permission to trade using its name and products in return for a fee and shares of its profit
3. using a number of methods to reach the customer including physical stores and e-commerce
4. a business that is registered as a company so the business and the owners are separate in the eyes of the law
7. a name for workers at a business
8. what are public limited companies sometimes referred to as
10. a business that is owned by 2-20 people
12. designing a product with some unique features that distinguish it from similar products sold by competitors
13. the percentage of total sales of a product in a market taken by one business
18. a document that outlines how an entrepreneur is going to set up a new business
19. a type of unincorporated business that is owned by just one person

1. an entrepreneur who pays a fee to trade using the name and products of an established business
5. percentage of the sales revenue to be paid to the overall franchise owner
6. buildings that have to be where they are; e-commerce buildings can be located anywhere
9. What are private limited companies often referred to as
11. the longest p in the marketing mix
14. an established business that gives permission to an entrepreneur to trade using its name and products
15. investors who are part-time owners in plc and ltds
16. a positive of being a private or public limited companies
17. a business that is not registered as a company so the owner and the business are the same body in the eyes of the law
18. pre-set financial targets for a business to achieve in a given period of time