Logo Design

3. Designing with consideration for environmental and social impact.
5. The relative size of elements within the design.
7. Identity The overall look and feel of a brand, as conveyed through design.
8. The use of symbols to represent ideas or concepts.
11. The arrangement of visual elements within a design.
12. The distribution of visual weight in a design to create harmony.
14. The visual appeal or beauty of a design.
15. How well the design serves its intended purpose.
17. The style, arrangement, and appearance of text in a design.
18. The difference between elements (e.g., color, size, shape) to create emphasis.
19. The process of creating a distinct identity for a company or product.

1. Creating a new and unique design or idea.
2. Audience The specific group of people the design is meant to appeal to.
4. The limitations or restrictions within a design project.
6. Brief A document outlining the goals, audience, and requirements for the design.
9. Board A visual collage used to explore the style and direction of a design.
10. Repeated cycles of refining and improving a design.
13. The process of quickly drawing ideas to visualize concepts.
16. Theory The study of how colors interact and the emotions they evoke.
20. The positioning of elements in a design to create order and organization.