Logos and Branding Terminology

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Across
  1. 1. Logos including evidence of product or service offered
  2. 5. Planters
  3. 7. The catalyst for color advertisements
  4. 8. Pepsi
  5. 14. Apple
  6. 16. An logo with multiple variations has this
  7. 17. A key factor to assure you are not losing a brand identity due to poor font choice
  8. 18. Using imagery helped those who were this, meaning unable to read
  9. 20. Harvard
Down
  1. 2. Giving the illusion of form rather than merely shape
  2. 3. Burger King
  3. 4. The type of income created by the Industrial Revolution
  4. 6. Clean and simple design with no gradation
  5. 9. In the 1950s, companies began doing this by focusing on intentionality rather than just use
  6. 10. Low scalability, Maximum details
  7. 11. Google
  8. 12. High scalability, Minimum Details
  9. 13. Alternate meaning of arts rooted in ancient times
  10. 15. The Olympic Rings represent this type of significance
  11. 19. HBO