Across
- 3. acquiring information and knowledge for professional or commercial purposes such as determining opportunities and goals for a business.
- 5. acquiring information and knowledge for professional or commercial purposes such as determining opportunities and goals for a business
- 8. Pricing products that must be used with the main product
- 9. a research used to investigate a problem which is not clearly defined
- 13. the item offered for sale.
- 15. an unplanned decision by a consumer to buy a product or service, made just before a purchase
- 16. advertising or a discounted price—of a particular product or service.
- 18. a marketing strategy in which a firm decides to ignore market segment differences and appeal the whole market with one offer or one strategy
- 19. the exposure a company or organization has to factor(s) that will lower its profits or lead it to fail
- 20. find the best media matches for your clients, aid in the creation of sales materials, and make advertising deals on behalf of clients.
- 23. a person's regular occupation, profession, or trade
- 24. the business activity that is main source of a company's profits and success,
- 26. the interpretation of historical data to better understand changes that have occurred in a business
- 28. an easily recognizable graphic symbol that identifies a company, a commercial product, or any public or private entity
- 30. Dissatisfaction will lead consumer to buy from
- 31. a chief product of business or farming of a place.
- 33. the consumer's fulfillment response
- 36. The organisation sets an initial high price and then slowly lowers the price to make the product available to a wider market.
- 37. industries that require large amounts of investment to produce a good or service and thus have a high percentage of fixed assets, such as property, plant, and equipment
- 39. a product of which consumers are unaware or are not that interested in actively pursuing for purchase
- 44. a catchphrase or small group of words that are combined in a special way to identify a product or company
- 46. an asset that is not physical in nature
- 47. condition determine international pricing.
- 49. they constantly adapt to respond to consumers' wants and needs.
- 50. Market projects the future numbers, characteristics, and trends in your target market
- 51. a way of marketing your business in order to increase sales or make your audience aware of your products or services
- 52. sets the mood, character, quality, tone and atmosphere of your business
Down
- 1. a business and marketing concept that helps people identify a particular company, product, or individual
- 2. when a business divides its market on the basis of geography
- 4. any transaction in which money is exchanged for a good or service
- 6. the selling of merchandise and certain services to consumers.
- 7. A vegan will always seek for animal free products
- 8. other businesses who can offer the same or similar goods and services to your customers.
- 10. concept may lead to marketing myopia.
- 11. the purchase or acquisition of an item or service that's typically paid for via an exchange of money or another asset
- 12. the process of providing funds for business activities, making purchases, or investing.
- 14. the description or distribution of characteristics of some target audience, customer base, or population.
- 17. the point where products are made available to customers.
- 21. how many users are there for a product.
- 22. the value that is put to a product or service and is the result of a complex set of calculations, research and understanding and risk taking ability
- 25. the movement of products from a source—such as a plant, factory, or workshop—to a destination—such as a warehouse, customer, or retail store.
- 27. the reason, conscious or nonconscious, for behaving a particular way in a certain situation
- 29. 'the marketing function that involves holding goods between the time of their production and their final sale
- 32. a recommendation provided on behalf of a client, vendor, or other business associate or contact
- 34. analyzing and interpreting information about a market
- 35. There are four major factors that affect consumer behavior, namely cultural, social, personal and
- 38. when a retailer packages complementary products as a group of items that can be purchased together
- 40. a completed agreement between a buyer and a seller to exchange goods, services, or financial assets in return for money.
- 41. media attention for your product, service, or business.
- 42. enhanced by its seller with added features or services to distinguish it from the same product offered by its competitors
- 43. the value that is put to a product or service and is the result of a complex set of calculations, research and understanding and risk taking ability
- 45. the number of people who are both willing and capable of buying a particular product or service in a particular market.
- 48. assigning numeric or letter grades to marketing leads and prospects