Across
- 2. request for products that people want to purchase
- 3. quantity of goods available for consumers to buy
- 8. who the product is aimed at
- 9. to be in sync with each other
- 11. to promote new items via means of communication
- 15. there are five stages in the product life -----
- 18. also known as the 4Ps
- 20. planned series of advertisements
- 21. can endanger or jeopardize a firm
- 22. ability that makes a firm successful
Down
- 1. advert that is broadcast on TV or radio
- 4. box,packet or thin cardboard used to wrap items
- 5. buys in bulk to sell on to customers
- 6. a small segment of potential customers
- 7. the last stage of a product life cycle
- 10. rival company selling similar goods or services
- 12. sells items unit per unit
- 13. group of people chosen according to age or gender
- 14. one aspect of the marketing mix
- 16. to make a product available on the market
- 17. one of the 4Ps to make customers aware of items
- 19. group of people you try to reach or appeal to
- 22. method of market research
