Across
- 2. the end user of a product
- 4. _____________ market: a market that contains a large number of people that want to buy a generic good or service
- 6. _________ market: a market that contains a small number of people who buy a particular good or service
- 8. the introduction of a new idea or way of doing things
- 9. the place where a business sells its products, the people who want to buy the product or the particular area, country or part of the population that might buy a product
- 10. customer __________: when people buy the same product again and again because they have had positive experiences in the past
Down
- 1. when businesses sell similar products to the same target market
- 3. when a business divides its potential customers into groups
- 5. the way a business communicates and connects with its target market to help it sell more products
- 7. ______________ market: a market where products are sold to other businesses for use in production