Marketing

3. Growth by offering modified or new products
5. A name, term, sign, symbol, or design, or a combination of these, that identifies the products
7. Grower, provider, or manufacturer of goods or services
8. Basic needs a human requires to live
11. Business that purchases goods and sells them to consumers
12. A desire of something
13. the action of buying and selling goods and services.
17. total combined customer lifetime values of all of the company's customers
18. science of choosing target markets and building profitable relationships with them
22. A product matches a buyers expectation
23. differential effect that knowing the brand name has on customer response to product

1. Human wants that are backed up by buying power
2. product, price, place, promotion
4. Growth by identifying and developing new market segments
6. Person who uses goods and services
9. Differentiating the market offering to create superior customer value.
10. Individuals born during the dramatic increase of births between 1946 and 1964
14. obtaining a desired object from someone by offering something in return
15. Those who have formal authority to select the supplier and arrange terms of purchase.
16. Born between 1965 and 1978
19. A statement of the organization's purpose
20. Business that purchases goods and sells them to consumers
21. Those that will use the product or service.