Marketing

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Across
  1. 3. An official ban on trade or other commercial activity
  2. 7. The way a product is presented
  3. 8. Is a tool for analysing the product portfolio of a business.
  4. 9. Routes that products and services take from the time they are produced to the time they are consumed.
  5. 10. Unconventional promotional methods
  6. 12. Non-media communication or advertising that gives immediate incentive to purchase
  7. 13. A pricing policy whereby a firm charges a relatively low price for a product initially as a way to reach the mass market
  8. 15. Last year, market Y was worth $1,000,000 and grew to $1,050,000 this year. What is the market growth rate?
Down
  1. 1. Businesses that buy large quantities of goods from manufacturers, store the goods, and then resell them to other businesses.
  2. 2. The material part of a service
  3. 3. Sales of firm X are $60500, in a market of $550000. What is their market share?
  4. 4. Amazon's main USP is their delivery speed, which aspect of the 7Ps is this?
  5. 5. A public relations strategy in which a company spends money to support an issue, cause, person, or event
  6. 6. Financial support from government, usually for local businesses.
  7. 11. All costs & expenses are added to the desired profit to determine the selling price
  8. 14. A tax or duty to be paid on a particular class of imports or exports.