MARKETING

2. Acronym Strength, Weaknesses, Opportunities, Threats
5. to create a new product or improve an existing one
8. the wrapping or container for a product
10. special symbol, design, word etc used to represent a product, brand or company
12. study of consumers' needs & preferences, often for a particular product(2 words)
14. the delivering of products to end-users
15. the person, customer etc who is the final and actual (or "real") user of a product(2 words)

1. the percentage of visitors who leave a web page without performing an action. (2 words)
3. marketing a way to reach customers by sending them messages directly through channels such as mail, e-mail, or text messages (2 words)
4. to estimate the price of making a product
5. marketing through digital devices such as computers and smart phones (2 words)
6. the place where a product is actually sold to the public (3 words)
7. small piece of paper, cloth etc on a product giving information about it
9. the concept or perception the general public has of a company or product
11. to introduce a new product, with publicity etc
13. loyalty when customers prefer a brand and continue to purchase its products or use its services over time. (2 words)