Across
- 3. how much customers are charged for a product or service; one of the 4 Ps of marketing
- 5. wording of why the company is in business, of what the company strives to accomplish
- 6. plans for carrying out and achieving established marketing goals
- 11. the exchange of a offered product or service for a buyers payment
- 12. those who actively and publicly promote a company, brand, product, and/or service
- 13. statements of supporting from those with knowledge and experience
- 14. an invitation to a consumer to do something
- 16. the group of people most likely to purchase a product and whom you should focus your marketing efforts
- 18. the overall image and feeling of a company and its products and/or services communicated through design elements and tone of messaging
- 19. an overall and coordinated approach for connecting an audience with a product or service that will meet that audiences need
- 21. outreach with the purpose of accomplishing a determined goal and that has a larger scope than and foes beyond one-time communication
- 22. a mode of promotional outreach the informs consumers about a brand, product, and/or service
Down
- 1. the act of generating interest in a brand, product, or service; one of the 4 ps of marketing
- 2. potential customers who are positioned to act on marketing invitations and become customers
- 4. the presentation of information form a company to the public
- 7. a unique representative symbol or image
- 8. the reason for a company to be in business; its what a company wants to achieve or provide
- 9. the promotion of a geographic place
- 10. potential customers who show interest in a product or service
- 15. the "what"that is being marketed, including services and physical products; one if the 4 Ps of marketing
- 17. elements that are widely recognized as core components of marketing; refers to the 4 Ps of marketing
- 20. "where" a product is available for customer access; one of the 4 Ps of marketing
