Across
- 4. repeat buying with same brand
- 5. Value of product in customers mind
- 8. Entering new market
- 11. age,gender
- 12. a mode to promote product
- 14. a cluster of related business
- 15. division of market
Down
- 1. one of the 7 P's
- 2. a thing which cannot be seen, touched and stored
- 3. a metric used to calculate lost customers in percentage
- 6. a market segement of specific demand group of customers
- 7. customer advocates for a product
- 9. place to sell products online
- 10. potential customers
- 13. high introductory pricing strategy