Across
- 3. Produced and consumed at the same time
- 5. Provides materials or services
- 8. A good or service that satisfies customer needs
- 9. An intangible product
- 12. Legal brand protection
- 13. Value of money placed on a product
- 16. How products reach consumers
- 18. Intermediary who does not own goods
- 19. Low pricing strategy to gain market share
Down
- 1. High initial price lowered over time
- 2. Reduction in selling price
- 4. Stages a product goes through in the market
- 6. Physical container or wrapping of a product
- 7. Name or symbol that identifies a product
- 10. Cannot be stored
- 11. Varies in quality
- 14. Memorable phrase
- 15. Money returned after purchase
- 16. Buying straight from the producer
- 17. Sells goods to final consumers