Across
- 3. research ~ demographic,geographic,psychographic, don't focus on enemy or competitor(empathy)
- 5. an item that you wish to purchase
- 6. is the science on how individuals, businesses, and governments make decisions about satisfying unlimited wants with limited resources
- 9. economic benifits: Business hire employees to work and pay them wages
- 10. makes people wanna come back after selling unwanted items
- 15. creating and manufacturing products
- 16. customer value: what the lifetime customer value is which ones are going to win and lose
- 17. where your product or item stands in relation to others similar products and services in the marketplace
Down
- 1. are the messages marketers use to influence purchases
- 2. identify ideal customer and obtain them
- 4. share- the percentage of thee market for a product or services that a company supplies market share determines the success of the business and is sometimes described using a comparison to a pie
- 7. research:demographic,geographic
- 8. ~ it's better to be in a category of one, the levels are generalists, specialists, extreme specialist, celebrity
- 11. are responsible for variety of task like email marketing,content marketing,digital,social and creating strategies
- 12. concept- A method of selling that involves analyzing customer want and needs and aiming to fulfill them better than competitors
- 13. represents the path products take to reach end-users
- 14. marketers adjust prices to reflect on how much consumers value an item