Marketing Crossword Puzzle Part II

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Across
  1. 2. All advertisement does not need to be _____ to be effective
  2. 4. Marketing is the process of promoting, selling, and distributing a product or
  3. 7. A rating scale used to measure people's opinion, attitudes or perceptions.
  4. 9. Call To Action (CTA) ____ the audience to take a specific action.
  5. 11. Target audience is a ___ group of people a business wants to reach with its marketing efforts
  6. 14. Branding involves_____ a unique identity for a business through visuals, messaging and reputation
  7. 15. KnowinTg your audience ensures that the ads and products are ____ and appealing to the right people
Down
  1. 1. To research the target audience companies must conduct surveys, hold focus groups, or ___ customer data.
  2. 3. To attract teenagers ads must use trendy visuals, ___ language and platforms popular with teens.
  3. 5. Slogan is a short, memorable phrase used to _______ a brand or product
  4. 6. Colors evoke__ and set the tone for a message
  5. 8. Slogans are a ___ part of advertisement
  6. 10. Product is what a company____ to meet the needs or wants of it customers
  7. 12. Sogan, ____, and CTA are key components of advertisement.
  8. 13. Advertising ____ the value of a product or service