Marketing Crossword

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Across
  1. 5. A person whose duties include the identification of the goods and services desired by a set of consumers.
  2. 8. A valuable action, deed, or effort performed to satisfy a need or to fulfill a demand.
  3. 11. A value that will purchase a finite quantity, weight, or other measure of a good or service.
  4. 12. A systematic examination and evaluation of data or information, by breaking it into its component parts to uncover their interrelationships.
  5. 13. A written declaration of an organization's core purpose and focus that normally remains unchanged over time.
  6. 16. A chance, time or set of circumstances that makes it possible to do something or take advantage of doing something.
  7. 17. A group of customers/consumers towards which a business has decided to aim its marketing efforts and ultimately its merchandise.
  8. 18. A good, idea, method, information, object or service created as a result of a process and serves a need or satisfies a want.
Down
  1. 1. Flaw that increases the risk of a failure in a company (internal).
  2. 2. The forces or properties which stimulate growth, development, or change within a system or process. They work together.
  3. 3. The movement of goods and services from the source through a channel, right up to the final customer, consumer, or user, and the movement of payment in the opposite direction, right up to the original producer or supplier.
  4. 4. Negative event that can cause a risk to become a loss, expressed as an aggregate of risk, consequences of risk, and the likelihood of the occurrence of the event.
  5. 6. The ability to think about or plan the future with imagination or wisdom.
  6. 7. A person who buys goods or services from a shop or business, AND, An individual or business that purchases the goods or services produced by a business.
  7. 9. The surroundings or external conditions in which a company operates.
  8. 10. A regular gathering of people for the purchase and sale of provisions, livestock, and other commodities.
  9. 14. A person who purchases goods and services for personal use.
  10. 15. The capacity of a company to resist great force or pressure.
  11. 18. A detailed proposal for doing or achieving something.
  12. 19. A voluntary association formed and organized to carry on a business.