Marketing crossword

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Across
  1. 3. The added value on a product.
  2. 7. All people who share similar needs and wants who have the ability the purchase a given products.
  3. 8. provides customers with the goods and services they want.
  4. 11. This affects the economy and standard of living in countries.
  5. 12. this is segmenting or breaking down the market into smaller groups that have similar characteristics.
  6. 15. This consists of the four P’s: product, place, price, and promotion.
  7. 17. This is the activity, set of institutions, and processing for creating, communicating, and delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.
  8. 19. The exchange of a product for money is possession utility.
  9. 20. Intangible items that have monetary value and satisfy your needs and wants.
  10. 23. This involves having a product where customers can buy it.
  11. 25. This is obtaining, developing, maintaining, and improving a product or a product mix in response to market opportunities.
  12. 26. It consists of consumers who purchase goods and services for personal use.
  13. 27. This involves informing a customer of the features and benefits of certain products. Displays also communicate information.
Down
  1. 1. This lists information about a target marketing such as age, gender or income status.
  2. 2. This is the group that is identified for a specific marketing program.
  3. 4. the process of deciding how to get goods into a customer's hands.
  4. 5. The advantage from gaining something. Businesses do this by adding value to a customer's shopping experience.
  5. 6. Where you put the product so customers can find and buy it.
  6. 9. This is the business to business market that includes all business that buy products for use in their operations.
  7. 10. This is the effort to inform, persuade, or remind current and potential customers about a business’s products or services.
  8. 13. This involves having a product or service available at a certain time of year of a convenient time of day.
  9. 14. This is what the business is selling
  10. 16. These are tangible items that have monetary value and satisfy your needs and wants.
  11. 18. This is the company’s percentage of total sales volume generated by all companies that compete in a given market.
  12. 21. This is understanding the concepts and strategies used to develop and target specific marketing strategies to a select audience.
  13. 22. This is what is exchanged for the good.
  14. 24. This dictates how much to charge for goods and services in order to make a profit.