Across
- 5. UX is the overall beginning to end interactions a customer or client has with a business
- 6. Approximate number of individuals who will see your ad
- 7. CTA The part of an ad or video that tells people what to do after viewing the ad
- 8. The number of times your ad is shown
- 11. Paid advertising on search engines
Down
- 1. PPC is method ad agencies us to charge advertisers
- 2. The number of times an ad is clicked divided by how often it is shown
- 3. Product, price, place, promotion
- 4. The practices involved with improving the Google ranking of your website
- 5. A statement of what makes your product/service different from competitors
- 9. A timeframe for comparing marketing metrics, also the person who gave birth to you
- 10. Using platforms (like Facebook, Instagram, etc.) to reach your customer base