Across
- 1. A commodity, or a physical, tangible item that satisfies some human want or need, or something that people find useful or desirable
- 3. A short, catchy tune with lyrics that promotes a product or service
- 6. Someone who creates new and innovative products or ways of doing things
- 8. Work produced by an individual or a team
- 10. A graphic that identifies a product or service
- 12. A group of consumers most likely to buy a product
- 13. A service or item that can be bought or sold
- 14. a concept that can be used for financial gain
Down
- 2. A short and memorable phrase used in marketing
- 4. a person who introduces new methods, ideas, or products
- 5. The amount of money required to purchase something
- 7. The amount of money made by selling a product after subtracting the costs to produce the product
- 9. one who organizes, manages, and assumes the risks of a business or enterprise
- 11. Activities used to communicate a product or service to a potential customer
- 13. The location of a business