Marketing Essentials Chapter 4

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Across
  1. 2. difference in the value between a nation's exports and imports
  2. 4. exchange of goods and services among
  3. 5. collection of nations that makes rules governing international trade
  4. 6. international trade agreement among U.S. Canada, and Mexico
  5. 8. selling the same product and using the same promotion methods in all countries
  6. 11. all things used in producing goods and services
  7. 14. goods and service purchased from other countries
  8. 17. mid size or smaller companies that have operation in foreign countries
  9. 18. establishment of a business in a foreign country
  10. 19. limits either the quantity or the monetary value of a product that may be imported
  11. 20. a business enterprise that companies set up together
  12. 22. commercial exchange between nations without restrictive regulations
Down
  1. 1. company's use of an existing product/promotion that is changed to suit the region
  2. 3. europe's trading bloc in a united currency
  3. 7. goods and services sold to other countries
  4. 9. creating specially designed products or promotions for a region
  5. 10. large corporations that have operations in several countries
  6. 12. letting other country use a trademark, patent, special formula, company name
  7. 13. government policy that restricts imports to protest domestic industries
  8. 15. tax on imports
  9. 16. organized way a nation provides for the needs and wants of its people
  10. 21. total band on specific goods coming into and leaving a country