Marketing for kids

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Across
  1. 3. Adjective that describes products that are high in calory, sugar and salt.
  2. 8. Description of a product or service in order to promote it.
  3. 10. Having human features.
  4. 12. Consequence of having too much body fat.
Down
  1. 1. Opposite of healthy food (2 words).
  2. 2. Opposite of 'looking up' (2 words).
  3. 4. A dog kept to guard a private property. The word is used to refer to an organisation that defends consumers' rights
  4. 5. Easy to remember.
  5. 6. Little character that represents a brand.
  6. 7. Colour that represents action and energy.
  7. 9. To aim at a specific segment of population for a service or a product.
  8. 11. Synonym of ban.