MARKETING MANAGEMENT

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Across
  1. 1. Allow a company to closely monitor its sales,
  2. 4. Channel Or the route through which goods move
  3. 8. The amount of money that you pay for
  4. 9. assessment that is performed to analyze your
  5. 10. A process of fixing the value that a manufacturer
  6. 12. in a tree structure.
  7. 13. a higher or lowel level.
  8. 14. marketing strategy from top to bottom.
  9. 17. Modeling of the hierarchical relationships between
  10. 20. Intermediaries in marketing distribution channel
  11. 21. and behaviour.
Down
  1. 2. the producer to the end consumer.
  2. 3. A group of people defined by certain
  3. 5. A business's overall game plan for reaching
  4. 6. The value of a brand, determined by the
  5. 7. the source to final user.
  6. 11. The item offered for sale
  7. 12. A shift in the value of security or another assets to
  8. 15. and expenditure.
  9. 16. consumers.
  10. 18. perception of its quality and
  11. 19. receive the exchange of goods & services.