Marketing Principles

2. a commodity accepted by general consent as a medium of economic exchange
5. Business-to-business
9. the item offered for sale
11. a technique for assessing these four aspects of your business
15. human beings making up a group or assembly or linked by a common interest
16. relating to, measuring, or measured by the quality of something rather than its quantity.
18. a product, service or concept that is publicly distinguished from other products, services or concepts so that it can be easily communicated and usually marketed
21. a system for gathering, storing, analyzing and distributing valuable marketing data to help marketers make better decisions
23. the practice of dividing your target market into approachable groups
25. the money you have left after paying for business expenses
26. a general direction of change
28. the amount of money given or set as consideration for the sale of a specified thing
29. something at which someone is aiming a weapon or other object
30. activities a company undertakes to promote the buying or selling of a product or service
32. engaged in one of the learned professions
33. a particular region, center of population, or location
34. information such as facts and numbers used to analyze something or make decisions

1. the output of an economic system
3. of, relating to, or expressible in terms of quantity
4. the total amount of a specific good or service that is available to consumers
6. business-to-consumer
7. any person or group who is the final user of a product or service
8. the act or fact of being raised in position or rank
10. the consumer's desire to purchase a particular good or service
12. an act of helpful activity; help; aid
13. someone who buys something from a seller, vendor, or supplier in exchange for money or something else of value
14. to feel a need or a desire for; wish for
17. the ability to borrow money with the promise that you'll repay it in the future, often with interest
19. where buyers and sellers can meet to facilitate the exchange or transaction of goods and services
20. someone who starts or owns a business
22. the process of collecting vital information about a company's target audience, market, and competition
24. the process or system by which goods and services are produced, sold, and bought in a country or region
27. the management of money and includes activities such as investing, borrowing, lending, budgeting, saving, and forecasting
31. a lack of something requisite, desirable, or useful