Across
- 3. keeping materials safe and fresh for use in the business
- 5. A good or service offered to satisfy customer needs.
- 9. A place where buyers and sellers exchange goods or services.
- 11. specific group of consumers a company aims to reach.
- 14. categorizing products by quality or other features
Down
- 1. Providing money or credit to support marketing activities.
- 2. A name, term, design, or symbol that identifies a seller’s product.
- 4. Communicating with customers to generate interest in a product.
- 6. Gathering and analyzing data to understand market trends.
- 7. The process of getting products to consumers efficientl
- 8. Setting a value for a product based on costs and customer demand.
- 10. The function involving direct interaction with customers to satisfy needs.
- 12. One of the 4 Ps; refers to how a product gets to the customer.
- 13. The amount of money a customer pays for a product.