Marketing segmentation

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Across
  1. 3. - Something a company sells
  2. 5. - Money paid for a product
  3. 6. - A place or group where buyers and sellers meet
  4. 8. - Based on age, gender, income, education
  5. 9. - Based on buying habits and product usage
  6. 10. - Person who buys products or services
  7. 12. - Based on location or region
  8. 14. - The process of dividing a market into groups
Down
  1. 1. - Another word for a buyer
  2. 2. - Activity of selling goods or services
  3. 3. - Based on lifestyle, values, personality
  4. 4. - The specific group a company wants to reach
  5. 7. - Work done for customers
  6. 11. - A smaller group of consumers
  7. 13. - A name or symbol identifying a product