Marketing Study Guide Jacob Palazzo

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Across
  1. 2. having a product where customers can buy it conveniently
  2. 4. the how ( spending habits , purchasing habits , browsing habits , etc )
  3. 5. the qualities of a product or service that make it capable of satisfying our wants and needs
  4. 8. paid promotion for a product
  5. 9. what pricing strategy will we use
  6. 11. how will consumers learn about our business
  7. 12. free advertisement
  8. 13. the who ( age, gender , race, religion, etc )
  9. 14. a symbol or other design adopted by an organization to identify its products, uniform, vehicles, etc.
Down
  1. 1. a short and striking or memorable phrase used in advertising
  2. 3. the planning, pricing, promotion,selling, and distribution of goods or services to create exchanges that satisfy customers
  3. 6. where will you sell your product/service
  4. 7. the where ( country , region , city , etc )
  5. 10. what will you sell
  6. 12. the why ( personality traits , hobbies , life goals , etc )