Across
- 2. Keanu Reeves movie, helps decide which marketing technique to use
- 5. studies individual businesses
- 6. act of promoting and advertising
- 7. anyone who purchases items from a business
- 10. location
- 11. organization of a businesses operations
- 13. one of the 4 P's of marketing
- 14. what must be given up to gain something else
Down
- 1. sale price, normally for a limited time
- 3. lending money
- 4. strengths,weaknesses,opportunities,threats
- 8. Chain
- 9. dividing into sub-groups
- 10. what a business produces
- 12. focuses on international & political issues