Across
- 4. predict future sales or revenue
- 7. an action that is done for you
- 11. the process of physically delivering goods to customers
- 12. a concept,cause,issue,image, or philosophy that can be marketed
- 13. an individual or group who buys products
- 14. the process of telling people about the product and the company that offers it
- 15. consists of dynamic activities that focus on the costumer to generate a profitable exchange
Down
- 1. helps a company determine it's strengths and weaknesses, opportunities and threats
- 2. the amount of money requested or exchanged for a product
- 3. a plan of action for marketing a product
- 5. the specific group of customers whose needs a company will satisfy
- 6. like a road map- it guides a company so that it avoids such pitfalls and detours as lost sales, list opportunities and poor product planning
- 8. a physical item, something you can touch
- 9. anything that can be bought or sold
- 10. involves making products available to customers