Across
- 3. Portfolio businesses and products
- 5. The ability to buy
- 7. environment external actors of company
- 9. Environment laws and regulations
- 10. Market Who you will serve
- 11. Intelligence keeping abreast of competition
- 12. traits and values
- 16. Data specific research
- 17. Databases electronic data within business
- 18. Statement Company's Purpose
Down
- 1. New product line
- 2. Forms of Needs
- 4. Data existing research
- 6. actors close to company
- 8. Environment factors affecting buying
- 13. change in behaviour
- 14. descriptive thought about something
- 15. positive/negative reactions to something