Marketing - Unit 1 Review

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Across
  1. 2. The "s" in SWOT
  2. 4. A product's great strength (word 1)
  3. 5. The market being reached with an ad
  4. 8. A product's great strength (word 3)
  5. 11. The 3rd "p"
  6. 12. Did you know there were 4 "p"s?
  7. 14. Yet another "p" of the marketing mix
  8. 15. Intangible activity in exchange for payment
  9. 16. The "w" in SWOT
  10. 17. The 2nd stage of the product life cycle
  11. 18. A perception or reputation created by a company
Down
  1. 1. A product's great strength (word 2)
  2. 3. Type of business with extensive marketing
  3. 6. The "o" in SWOT
  4. 7. Tangible object for sale
  5. 9. The "t" in SWOT
  6. 10. One "p" of the marketing mix
  7. 13. Establishing/communicating value to the customer