Across
- 5. decinding how to get product into consumers hands
- 6. a good/ helpful effect/ result
- 8. tangible items that have monetary value
- 10. strength weakness opportunists and threats
- 14. changing raw materials into useless goods
- 16. affects economy and & standard of living in countries
- 17. includes product place price and promotion
- 18. group of people who share the same needs and have the ability to purchase a product
- 20. percentage of total sales generated by company in that given market
- 22. having a strong & often bad effect on something
- 23. maintaining/improving a product due to reactions
- 26. having a product where customers can buy it
- 28. Having a product available at a certain time
- 29. activities related to selling and advertising a product
Down
- 1. combines customer info with customer service
- 2. the idea that a business should strive to satisfy buyers
- 3. the exchange of a product for money
- 4. info about customers
- 7. involves communication with the customer
- 9. understanding concepts & strategies to promote to an audience
- 11. a group identified for a specific market
- 12. breaking down the market into smaller groups
- 13. includes all businesses
- 15. consumers who purchase goods and services for personal use
- 19. what is exchanged for a product
- 21. the thing you sell
- 24. the means of getting the product in the customers hands
- 25. providing customers with services they want
- 27. the function of marketing to add value to a product