Across
- 2. activities related to selling and advertising a product
- 4. changing raw materials into useless goods
- 6. the means of getting the product in the customers hands
- 8. involves communication with the customer
- 10. includes product place price and promotion
- 15. combines customer info with customer service
- 17. providing customers with services they want
- 19. percentage of total sales generated by company in that given market
- 21. includes all businesses
- 22. decinding how to get product into consumers hands
- 23. consumers who purchase goods and services for personal use
- 24. the exchange of a product for money
- 25. the function of marketing to add value to a product
- 28. the thing you sell
Down
- 1. group of people who share the same needs and have the ability to purchase a product
- 2. maintaining/improving a product due to reactions
- 3. affects economy and & standard of living in countries
- 5. having a product where customers can buy it
- 7. what is exchanged for a product
- 9. Having a product available at a certain time
- 11. breaking down the market into smaller groups
- 12. info about customers
- 13. a good/ helpful effect/ result
- 14. a group identified for a specific market
- 16. understanding concepts & strategies to promote to an audience
- 18. tangible items that have monetary value
- 20. the idea that a business should strive to satisfy buyers
- 26. having a strong & often bad effect on something
- 27. strength weakness opportunists and threats