Across
- 5. Marketing __________ management focuses on collecting and analyzing data to make informed decisions.
- 6. involves managing money, obtaining loans, creating a budget, and payment options for customers.
- 7. involves helping customers find what they need and making the purchase process smooth.
- 9. the utility that refers to the physical characteristics or attributes of a product.
- 11. the utility that refers to making products available in convenient locations.
- 12. choosing the right location to sell products and how to transport them effectively.
Down
- 1. involves understanding costs, setting a price that allows for profit, and offering discounts or sales.
- 2. __________ or service management is all about designing, improving, and creating products that meet customer needs.
- 3. the utility that involves making a product available to consumers at the right moment.
- 4. the utility that relates to the ease with which consumers can acquire a product or service.
- 8. includes using social media, distributing coupons, and running campaigns to raise awareness.
- 10. The __________ Mix = product, price, place, and promotion.
